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El objetivo de la campaña #Dadication PSA es mostrar, animar y celebrar los esfuerzos de los padres por superar los retos de la paternidad para poder estar presentes y activos en la vida de sus hijos. Vea cómo Óscar ha creado un entorno en el que él y sus hijos pueden superar los retos para aprender y crecer juntos. Un padre implicado contribuye significativamente a que los niños sean más felices y sanos, y este anuncio de servicio público sirve de recordatorio para que los padres de todo el mundo sigan estando presentes para sus hijos, a pesar de las dificultades y los retos de la crianza…

El objetivo de la campaña #Dadication PSA es mostrar, animar y celebrar los esfuerzos de los padres por superar los retos de la paternidad para poder estar presentes y activos en la vida de sus hijos. Vea cómo Óscar ha creado un entorno en el que él y sus hijos pueden superar los retos para aprender y crecer juntos. Un padre implicado contribuye significativamente a que los niños sean más felices y sanos, y este anuncio de servicio público sirve de recordatorio para que los padres de todo el mundo sigan estando presentes para sus hijos, a pesar de las dificultades y los retos de la crianza…

Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

This #dadication video features Oscar, who has created an environment where he and his children can work through challenges in order to learn and grow together. 

This is a trailer for the DADication Documentary.

The DADication documentary was produced by the Ad Council and Campbell Ewald in partnership with the NRFC and the Administration for Children and Families, Office of Family Assistance. The documentary features fathers who appeared in our Dadication PSAs and includes additional testimony from fathers and fatherhood practitioners. The short documentary emphasizes how essential fathers are to the lives of their children, illustrates the impact of growing up without a father, provides…

Fatherhood can be just as transformative as it is fun! By creating a nurturing environment filled with encouragement, you help your kids discover a new world of possibilities. Support their growth each step of the way – that’s #Dadication.

Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

This #dadication video features Ghanaian-American professional wrestler,  Kofi Kingston, currently signed to WWE, who shares that he overcame his self-doubt regarding parenting through leading his children by example.

Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

This video titled, Durrell, features a dad who, along with his wife, are creating an environment in which their children are inspired and are thriving. 

Los padres y las familias se enfrentan a nuevos desafíos, pero una cosa no ha cambiado: la importancia de que los papás se involucren en la vida de sus hijos. La NRFC se enorgullece de lanzar una serie de nuevos anuncios de servicio público que alientan a los padres a mostrar su "#Dicación" haciendo tiempo para sus hijos, incluso cuando la crianza de los hijos no es fácil.

Este video titulado, Juan, presenta a un padre que emigró a Estados Unidos y ha trabajado arduamente para equilibrar los logros de su carrera con su compromiso de estar presente para sus hijos y su familia.

Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

This video titled, Quintavious, features a dad who has been granted custody of his daughter. Quintavious talks about his commitment to raising his daughter and finding his purpose through fatherhood.

Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

This video titled, Juan, features a dad who immigrated to America and has worked hard to balance his career achievements with his commitment to being present for his children and family.