Dadication

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Parents and families are facing new challenges, but one thing hasn’t changed-- the importance of dads being involved in their children’s lives. The NRFC is proud to release a series of new PSAs that encourage fathers to show their “#Dadication” by making time for their kids, even when parenting isn’t easy.

Check out the four #Dadication PSAs which, depict the many ways fathers can show up for their children even when they are facing common stressors like financial burdens and busy schedules.

DADICATION: DOORS

This video demonstrates the love between a father and his child even through slammed doors and other displays of frustration.

DADication: Frank

This video, titled, Frank, features a father of two who shares his story of fatherhood.

DADICATION: Marvin

This video, titled, Marvin, features a father who shares his story of parenting his son.

DADICATION: Monster

This video, titled, Monster, features a father who finds an interesting way to strike a balances between work commitments and the need to be present for his daughter after she has a nightmare.

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